7 Etsy Competitor Monitoring Tools to Help You Get Ahead
7 Etsy Competitor Monitoring Tools to Help You Get Ahead
7 Etsy Competitor Monitoring Tools to Help You Get Ahead
7 Etsy Competitor Monitoring Tools to Help You Get Ahead
Some people miss this step entirely, but it makes up a crucial part of Etsy marketing: competitor monitoring. It essentially means staying on top of what your competitors are doing, and using this information to make your own products stand out.
Obviously, doing this manually is next to impossible, so here are 7 of the best Etsy competitor monitoring tools that will help you analyze your rivals’ strategies.
What are the benefits of monitoring your competitors on Etsy?
Let’s say you open a new brick-and-mortar bakery. Right opposite your shop, there’s already a bakery that seems to be doing well. What will you do next?
Most of us will probably go in, introduce ourselves, and get the lay of the land. What kind of baked goods are they selling? How are they pricing their items? Are they running any special promo campaigns?
We’ll try to get the answers to these questions to see how we can differentiate our own baked goods from theirs. Because, if you’re not doing anything different, then you might not get very many customers.
This is exactly what Etsy competitor monitoring does, except here everything happens online. In short, analyzing your rivals’ strategies helps you:
Bring something unique to your shop/ solve your customers’ problems in a different way to get your own loyal buyers
Learn how to price your items to stay competitive
Get an idea of what customers want and what they don’t want, which reduces your risks
Analyze their marketing strategies so that you’ll get an idea of what needs to be tweaked on your own
Now, how do you go about analyzing your competitors? Obviously, you can do it manually, but that’s a major time- and energy-suck.
Coming to tools, you can either use a web scraper like Oxylabs, or one of the Etsy automation tools designed specifically for competitor monitoring, which we’ll discuss below.
💡 Pro tip: Use a residential VPN when analyzing your competitors for added IP security.
1. eRank
Pricing: Starts from $9.99/month
Free trial: Free plan available
eRank is an Etsy SEO tool with a competitor analysis feature dedicated to helping you grow your shop. With eRank, you can take stock of your competitors, learn from their successes and mistakes, and use this data to do better. It’s worth noting that this feature isn’t available on the free plan.
Once you identify your rival Etsy stores, enter their name into eRank, and the tool will track the following statistics for you:
Keywords
Pricing
Most effective tags, along with search volume, competition, and clicks
Estimated sales volume and revenue
This will give you a full picture of what kinds of products are popular among your target audience, what keywords and tags people are using to search for these products, and what prices they’re willing to pay. With this, you can refine your own strategies.
2. RankHero
Pricing: Starts at $7.99/month
Free trial: Free plan available with limited features (i.e. each tool can be used only 3 times per day)
Like eRank, RankHero also has several features to help you get more eyeballs on your Etsy shop. This includes the Store Analyzer feature, which gives you an in-depth analysis of any Etsy store — even that of your competitors.
Enter any Etsy shop name on the search bar under “Store Analyzer,” and you’ll be met with a detailed report. This includes a broad overview of the shop’s monthly (and daily) sales and revenue, most commonly used tags and categories, average price, and review rates.
RankHero’s standout feature, however, is the fact that it provides a detailed, graded analysis of each and every listing of the shop. There’s an overall listing grade, followed by separate marks for the title, tags, images, video, and description.
Additionally, you can see the tags used for each listing, the number of views it has garnered, as well as the estimated number of sales and revenue.
Now, how does this help you? Based on the grades, you can see what they’re doing right (and what they’re doing wrong) when it comes to their listings, and apply this to your own. For instance, if they get a bad grade for their title, it probably means it needs better quality keywords.
3. SalesDoe
Pricing: Starts at $6/month
Free trial: Free plan available, but offers only limited results for competitor tracking
Not only does SalesDoe give you a run-through of your rivals’ Etsy shop stats, it also provides a side-by-side comparison of any new changes they make!
Seeing a particular competitor experience a sudden spike in sales? You can use SalesDoe to see the exact changes they made to gain more visibility. This is an excellent feature, as it hammers down on the tiny listing optimization changes that can make a big difference.
Apart from this, this Etsy competitor monitoring tool also gives you an overview of the most popular tags used by other stores, their best-selling products, sales volume and revenue, average price per product, and a breakdown of each listing.
4. Koalanda
Pricing: Starts at $11.99/month
Free trial: Free plan available with limited features
Unlike other Etsy automation tools that limit the number of shops you can monitor, Koalanda lets you track an unlimited number of shops (not available on the free plan). So, if you want to collect data from a large number of stores, this is the tool for you.
Here’s all the info that Koalanda gives you (updated daily):
A summary of your competitors’ stats at a glance
Sales history (for the past 30 days, or for the past 1 year)
Top-selling products, along with the number of views, amount of sales, and price
Commonly used keywords, along with their search scores (i.e. how likely the keyword is to drive sales) and difficulty
5. CraftyStats
Pricing: Starts at $10/month
Free trial: Free plan available, but only allows the tracking of 1 shop
CraftyStats is an Etsy automation tool designed specifically to track competitor data. The tool gives you a comprehensive report of all the shops you track, every single day. You also get alerts whenever your rivals make changes in prices or introduce new products.
What’s included in the report? Insights on competitors’ shops, products, and keywords. Attractive data, such as price comparisons, best-selling products, and analysis on their conversion rates.
The crème de la crème of CraftyStats is the tool’s Chrome extension that gives you real-time insights on any store while browsing Etsy, making it even easier for you to carry out your comparisons!
6. EHunt
Pricing: Starts at $9.99/month
Free trial: Free plan available with limited features
Not sure who your competitors are? EHunt’s Shop Analyzer has a “Product” tab that lets you enter a keyword and search for shops that sell the product. You can use this to create a list of other Etsy stores that sell the same products as you do. They are your competitors.
Other features of EHunt include the ability to track your competitors’ store stats in real-time. You can view their prices, sales, estimated revenue, reviews, and even discounts (including the number of items currently on sale).
You can also see what keywords others are using, and how well each keyword is performing. EHunt also gives you info on the quality of the keywords, i.e. how relevant it is, and how many people have viewed it.
The data is updated every day, and is accurate.
7. Etshop
Pricing: Starts at $9.99/month
Free trial: Yes, but duration is unspecified
Etshop has two features that make competitor analysis easy. First is the Etsy Store Library that lets you find the stores that are killing it with their sales. You can enter any keyword you want, and the tool will give you a list of stores that sell the products and have attractive sales growth.
Since you already know these stores are doing well, you can analyze their stats and use that to inform your own Etsy marketing strategy.
Second is the Store Analyzer, which gives you a detailed look into the stats of a particular store. You can see their total sales, reviews, products, and their review rate at a glance. Additionally, you can also inspect the products they sell.
The neat thing about this feature is that it lets you filter their products based on whether it’s a bestseller, an Etsy pick, or contains a listing video. By taking a look at the products that fall under each category, you can get a better idea of what makes a product a bestseller or an Etsy pick.
Monitoring your competitors on Etsy will not only save you hours on market research, it will also give you valuable information that will help your own store grow. So, don’t make the mistake of skipping this step!
Some people miss this step entirely, but it makes up a crucial part of Etsy marketing: competitor monitoring. It essentially means staying on top of what your competitors are doing, and using this information to make your own products stand out.
Obviously, doing this manually is next to impossible, so here are 7 of the best Etsy competitor monitoring tools that will help you analyze your rivals’ strategies.
What are the benefits of monitoring your competitors on Etsy?
Let’s say you open a new brick-and-mortar bakery. Right opposite your shop, there’s already a bakery that seems to be doing well. What will you do next?
Most of us will probably go in, introduce ourselves, and get the lay of the land. What kind of baked goods are they selling? How are they pricing their items? Are they running any special promo campaigns?
We’ll try to get the answers to these questions to see how we can differentiate our own baked goods from theirs. Because, if you’re not doing anything different, then you might not get very many customers.
This is exactly what Etsy competitor monitoring does, except here everything happens online. In short, analyzing your rivals’ strategies helps you:
Bring something unique to your shop/ solve your customers’ problems in a different way to get your own loyal buyers
Learn how to price your items to stay competitive
Get an idea of what customers want and what they don’t want, which reduces your risks
Analyze their marketing strategies so that you’ll get an idea of what needs to be tweaked on your own
Now, how do you go about analyzing your competitors? Obviously, you can do it manually, but that’s a major time- and energy-suck.
Coming to tools, you can either use a web scraper like Oxylabs, or one of the Etsy automation tools designed specifically for competitor monitoring, which we’ll discuss below.
💡 Pro tip: Use a residential VPN when analyzing your competitors for added IP security.
1. eRank
Pricing: Starts from $9.99/month
Free trial: Free plan available
eRank is an Etsy SEO tool with a competitor analysis feature dedicated to helping you grow your shop. With eRank, you can take stock of your competitors, learn from their successes and mistakes, and use this data to do better. It’s worth noting that this feature isn’t available on the free plan.
Once you identify your rival Etsy stores, enter their name into eRank, and the tool will track the following statistics for you:
Keywords
Pricing
Most effective tags, along with search volume, competition, and clicks
Estimated sales volume and revenue
This will give you a full picture of what kinds of products are popular among your target audience, what keywords and tags people are using to search for these products, and what prices they’re willing to pay. With this, you can refine your own strategies.
2. RankHero
Pricing: Starts at $7.99/month
Free trial: Free plan available with limited features (i.e. each tool can be used only 3 times per day)
Like eRank, RankHero also has several features to help you get more eyeballs on your Etsy shop. This includes the Store Analyzer feature, which gives you an in-depth analysis of any Etsy store — even that of your competitors.
Enter any Etsy shop name on the search bar under “Store Analyzer,” and you’ll be met with a detailed report. This includes a broad overview of the shop’s monthly (and daily) sales and revenue, most commonly used tags and categories, average price, and review rates.
RankHero’s standout feature, however, is the fact that it provides a detailed, graded analysis of each and every listing of the shop. There’s an overall listing grade, followed by separate marks for the title, tags, images, video, and description.
Additionally, you can see the tags used for each listing, the number of views it has garnered, as well as the estimated number of sales and revenue.
Now, how does this help you? Based on the grades, you can see what they’re doing right (and what they’re doing wrong) when it comes to their listings, and apply this to your own. For instance, if they get a bad grade for their title, it probably means it needs better quality keywords.
3. SalesDoe
Pricing: Starts at $6/month
Free trial: Free plan available, but offers only limited results for competitor tracking
Not only does SalesDoe give you a run-through of your rivals’ Etsy shop stats, it also provides a side-by-side comparison of any new changes they make!
Seeing a particular competitor experience a sudden spike in sales? You can use SalesDoe to see the exact changes they made to gain more visibility. This is an excellent feature, as it hammers down on the tiny listing optimization changes that can make a big difference.
Apart from this, this Etsy competitor monitoring tool also gives you an overview of the most popular tags used by other stores, their best-selling products, sales volume and revenue, average price per product, and a breakdown of each listing.
4. Koalanda
Pricing: Starts at $11.99/month
Free trial: Free plan available with limited features
Unlike other Etsy automation tools that limit the number of shops you can monitor, Koalanda lets you track an unlimited number of shops (not available on the free plan). So, if you want to collect data from a large number of stores, this is the tool for you.
Here’s all the info that Koalanda gives you (updated daily):
A summary of your competitors’ stats at a glance
Sales history (for the past 30 days, or for the past 1 year)
Top-selling products, along with the number of views, amount of sales, and price
Commonly used keywords, along with their search scores (i.e. how likely the keyword is to drive sales) and difficulty
5. CraftyStats
Pricing: Starts at $10/month
Free trial: Free plan available, but only allows the tracking of 1 shop
CraftyStats is an Etsy automation tool designed specifically to track competitor data. The tool gives you a comprehensive report of all the shops you track, every single day. You also get alerts whenever your rivals make changes in prices or introduce new products.
What’s included in the report? Insights on competitors’ shops, products, and keywords. Attractive data, such as price comparisons, best-selling products, and analysis on their conversion rates.
The crème de la crème of CraftyStats is the tool’s Chrome extension that gives you real-time insights on any store while browsing Etsy, making it even easier for you to carry out your comparisons!
6. EHunt
Pricing: Starts at $9.99/month
Free trial: Free plan available with limited features
Not sure who your competitors are? EHunt’s Shop Analyzer has a “Product” tab that lets you enter a keyword and search for shops that sell the product. You can use this to create a list of other Etsy stores that sell the same products as you do. They are your competitors.
Other features of EHunt include the ability to track your competitors’ store stats in real-time. You can view their prices, sales, estimated revenue, reviews, and even discounts (including the number of items currently on sale).
You can also see what keywords others are using, and how well each keyword is performing. EHunt also gives you info on the quality of the keywords, i.e. how relevant it is, and how many people have viewed it.
The data is updated every day, and is accurate.
7. Etshop
Pricing: Starts at $9.99/month
Free trial: Yes, but duration is unspecified
Etshop has two features that make competitor analysis easy. First is the Etsy Store Library that lets you find the stores that are killing it with their sales. You can enter any keyword you want, and the tool will give you a list of stores that sell the products and have attractive sales growth.
Since you already know these stores are doing well, you can analyze their stats and use that to inform your own Etsy marketing strategy.
Second is the Store Analyzer, which gives you a detailed look into the stats of a particular store. You can see their total sales, reviews, products, and their review rate at a glance. Additionally, you can also inspect the products they sell.
The neat thing about this feature is that it lets you filter their products based on whether it’s a bestseller, an Etsy pick, or contains a listing video. By taking a look at the products that fall under each category, you can get a better idea of what makes a product a bestseller or an Etsy pick.
Monitoring your competitors on Etsy will not only save you hours on market research, it will also give you valuable information that will help your own store grow. So, don’t make the mistake of skipping this step!
Some people miss this step entirely, but it makes up a crucial part of Etsy marketing: competitor monitoring. It essentially means staying on top of what your competitors are doing, and using this information to make your own products stand out.
Obviously, doing this manually is next to impossible, so here are 7 of the best Etsy competitor monitoring tools that will help you analyze your rivals’ strategies.
What are the benefits of monitoring your competitors on Etsy?
Let’s say you open a new brick-and-mortar bakery. Right opposite your shop, there’s already a bakery that seems to be doing well. What will you do next?
Most of us will probably go in, introduce ourselves, and get the lay of the land. What kind of baked goods are they selling? How are they pricing their items? Are they running any special promo campaigns?
We’ll try to get the answers to these questions to see how we can differentiate our own baked goods from theirs. Because, if you’re not doing anything different, then you might not get very many customers.
This is exactly what Etsy competitor monitoring does, except here everything happens online. In short, analyzing your rivals’ strategies helps you:
Bring something unique to your shop/ solve your customers’ problems in a different way to get your own loyal buyers
Learn how to price your items to stay competitive
Get an idea of what customers want and what they don’t want, which reduces your risks
Analyze their marketing strategies so that you’ll get an idea of what needs to be tweaked on your own
Now, how do you go about analyzing your competitors? Obviously, you can do it manually, but that’s a major time- and energy-suck.
Coming to tools, you can either use a web scraper like Oxylabs, or one of the Etsy automation tools designed specifically for competitor monitoring, which we’ll discuss below.
💡 Pro tip: Use a residential VPN when analyzing your competitors for added IP security.
1. eRank
Pricing: Starts from $9.99/month
Free trial: Free plan available
eRank is an Etsy SEO tool with a competitor analysis feature dedicated to helping you grow your shop. With eRank, you can take stock of your competitors, learn from their successes and mistakes, and use this data to do better. It’s worth noting that this feature isn’t available on the free plan.
Once you identify your rival Etsy stores, enter their name into eRank, and the tool will track the following statistics for you:
Keywords
Pricing
Most effective tags, along with search volume, competition, and clicks
Estimated sales volume and revenue
This will give you a full picture of what kinds of products are popular among your target audience, what keywords and tags people are using to search for these products, and what prices they’re willing to pay. With this, you can refine your own strategies.
2. RankHero
Pricing: Starts at $7.99/month
Free trial: Free plan available with limited features (i.e. each tool can be used only 3 times per day)
Like eRank, RankHero also has several features to help you get more eyeballs on your Etsy shop. This includes the Store Analyzer feature, which gives you an in-depth analysis of any Etsy store — even that of your competitors.
Enter any Etsy shop name on the search bar under “Store Analyzer,” and you’ll be met with a detailed report. This includes a broad overview of the shop’s monthly (and daily) sales and revenue, most commonly used tags and categories, average price, and review rates.
RankHero’s standout feature, however, is the fact that it provides a detailed, graded analysis of each and every listing of the shop. There’s an overall listing grade, followed by separate marks for the title, tags, images, video, and description.
Additionally, you can see the tags used for each listing, the number of views it has garnered, as well as the estimated number of sales and revenue.
Now, how does this help you? Based on the grades, you can see what they’re doing right (and what they’re doing wrong) when it comes to their listings, and apply this to your own. For instance, if they get a bad grade for their title, it probably means it needs better quality keywords.
3. SalesDoe
Pricing: Starts at $6/month
Free trial: Free plan available, but offers only limited results for competitor tracking
Not only does SalesDoe give you a run-through of your rivals’ Etsy shop stats, it also provides a side-by-side comparison of any new changes they make!
Seeing a particular competitor experience a sudden spike in sales? You can use SalesDoe to see the exact changes they made to gain more visibility. This is an excellent feature, as it hammers down on the tiny listing optimization changes that can make a big difference.
Apart from this, this Etsy competitor monitoring tool also gives you an overview of the most popular tags used by other stores, their best-selling products, sales volume and revenue, average price per product, and a breakdown of each listing.
4. Koalanda
Pricing: Starts at $11.99/month
Free trial: Free plan available with limited features
Unlike other Etsy automation tools that limit the number of shops you can monitor, Koalanda lets you track an unlimited number of shops (not available on the free plan). So, if you want to collect data from a large number of stores, this is the tool for you.
Here’s all the info that Koalanda gives you (updated daily):
A summary of your competitors’ stats at a glance
Sales history (for the past 30 days, or for the past 1 year)
Top-selling products, along with the number of views, amount of sales, and price
Commonly used keywords, along with their search scores (i.e. how likely the keyword is to drive sales) and difficulty
5. CraftyStats
Pricing: Starts at $10/month
Free trial: Free plan available, but only allows the tracking of 1 shop
CraftyStats is an Etsy automation tool designed specifically to track competitor data. The tool gives you a comprehensive report of all the shops you track, every single day. You also get alerts whenever your rivals make changes in prices or introduce new products.
What’s included in the report? Insights on competitors’ shops, products, and keywords. Attractive data, such as price comparisons, best-selling products, and analysis on their conversion rates.
The crème de la crème of CraftyStats is the tool’s Chrome extension that gives you real-time insights on any store while browsing Etsy, making it even easier for you to carry out your comparisons!
6. EHunt
Pricing: Starts at $9.99/month
Free trial: Free plan available with limited features
Not sure who your competitors are? EHunt’s Shop Analyzer has a “Product” tab that lets you enter a keyword and search for shops that sell the product. You can use this to create a list of other Etsy stores that sell the same products as you do. They are your competitors.
Other features of EHunt include the ability to track your competitors’ store stats in real-time. You can view their prices, sales, estimated revenue, reviews, and even discounts (including the number of items currently on sale).
You can also see what keywords others are using, and how well each keyword is performing. EHunt also gives you info on the quality of the keywords, i.e. how relevant it is, and how many people have viewed it.
The data is updated every day, and is accurate.
7. Etshop
Pricing: Starts at $9.99/month
Free trial: Yes, but duration is unspecified
Etshop has two features that make competitor analysis easy. First is the Etsy Store Library that lets you find the stores that are killing it with their sales. You can enter any keyword you want, and the tool will give you a list of stores that sell the products and have attractive sales growth.
Since you already know these stores are doing well, you can analyze their stats and use that to inform your own Etsy marketing strategy.
Second is the Store Analyzer, which gives you a detailed look into the stats of a particular store. You can see their total sales, reviews, products, and their review rate at a glance. Additionally, you can also inspect the products they sell.
The neat thing about this feature is that it lets you filter their products based on whether it’s a bestseller, an Etsy pick, or contains a listing video. By taking a look at the products that fall under each category, you can get a better idea of what makes a product a bestseller or an Etsy pick.
Monitoring your competitors on Etsy will not only save you hours on market research, it will also give you valuable information that will help your own store grow. So, don’t make the mistake of skipping this step!
Some people miss this step entirely, but it makes up a crucial part of Etsy marketing: competitor monitoring. It essentially means staying on top of what your competitors are doing, and using this information to make your own products stand out.
Obviously, doing this manually is next to impossible, so here are 7 of the best Etsy competitor monitoring tools that will help you analyze your rivals’ strategies.
What are the benefits of monitoring your competitors on Etsy?
Let’s say you open a new brick-and-mortar bakery. Right opposite your shop, there’s already a bakery that seems to be doing well. What will you do next?
Most of us will probably go in, introduce ourselves, and get the lay of the land. What kind of baked goods are they selling? How are they pricing their items? Are they running any special promo campaigns?
We’ll try to get the answers to these questions to see how we can differentiate our own baked goods from theirs. Because, if you’re not doing anything different, then you might not get very many customers.
This is exactly what Etsy competitor monitoring does, except here everything happens online. In short, analyzing your rivals’ strategies helps you:
Bring something unique to your shop/ solve your customers’ problems in a different way to get your own loyal buyers
Learn how to price your items to stay competitive
Get an idea of what customers want and what they don’t want, which reduces your risks
Analyze their marketing strategies so that you’ll get an idea of what needs to be tweaked on your own
Now, how do you go about analyzing your competitors? Obviously, you can do it manually, but that’s a major time- and energy-suck.
Coming to tools, you can either use a web scraper like Oxylabs, or one of the Etsy automation tools designed specifically for competitor monitoring, which we’ll discuss below.
💡 Pro tip: Use a residential VPN when analyzing your competitors for added IP security.
1. eRank
Pricing: Starts from $9.99/month
Free trial: Free plan available
eRank is an Etsy SEO tool with a competitor analysis feature dedicated to helping you grow your shop. With eRank, you can take stock of your competitors, learn from their successes and mistakes, and use this data to do better. It’s worth noting that this feature isn’t available on the free plan.
Once you identify your rival Etsy stores, enter their name into eRank, and the tool will track the following statistics for you:
Keywords
Pricing
Most effective tags, along with search volume, competition, and clicks
Estimated sales volume and revenue
This will give you a full picture of what kinds of products are popular among your target audience, what keywords and tags people are using to search for these products, and what prices they’re willing to pay. With this, you can refine your own strategies.
2. RankHero
Pricing: Starts at $7.99/month
Free trial: Free plan available with limited features (i.e. each tool can be used only 3 times per day)
Like eRank, RankHero also has several features to help you get more eyeballs on your Etsy shop. This includes the Store Analyzer feature, which gives you an in-depth analysis of any Etsy store — even that of your competitors.
Enter any Etsy shop name on the search bar under “Store Analyzer,” and you’ll be met with a detailed report. This includes a broad overview of the shop’s monthly (and daily) sales and revenue, most commonly used tags and categories, average price, and review rates.
RankHero’s standout feature, however, is the fact that it provides a detailed, graded analysis of each and every listing of the shop. There’s an overall listing grade, followed by separate marks for the title, tags, images, video, and description.
Additionally, you can see the tags used for each listing, the number of views it has garnered, as well as the estimated number of sales and revenue.
Now, how does this help you? Based on the grades, you can see what they’re doing right (and what they’re doing wrong) when it comes to their listings, and apply this to your own. For instance, if they get a bad grade for their title, it probably means it needs better quality keywords.
3. SalesDoe
Pricing: Starts at $6/month
Free trial: Free plan available, but offers only limited results for competitor tracking
Not only does SalesDoe give you a run-through of your rivals’ Etsy shop stats, it also provides a side-by-side comparison of any new changes they make!
Seeing a particular competitor experience a sudden spike in sales? You can use SalesDoe to see the exact changes they made to gain more visibility. This is an excellent feature, as it hammers down on the tiny listing optimization changes that can make a big difference.
Apart from this, this Etsy competitor monitoring tool also gives you an overview of the most popular tags used by other stores, their best-selling products, sales volume and revenue, average price per product, and a breakdown of each listing.
4. Koalanda
Pricing: Starts at $11.99/month
Free trial: Free plan available with limited features
Unlike other Etsy automation tools that limit the number of shops you can monitor, Koalanda lets you track an unlimited number of shops (not available on the free plan). So, if you want to collect data from a large number of stores, this is the tool for you.
Here’s all the info that Koalanda gives you (updated daily):
A summary of your competitors’ stats at a glance
Sales history (for the past 30 days, or for the past 1 year)
Top-selling products, along with the number of views, amount of sales, and price
Commonly used keywords, along with their search scores (i.e. how likely the keyword is to drive sales) and difficulty
5. CraftyStats
Pricing: Starts at $10/month
Free trial: Free plan available, but only allows the tracking of 1 shop
CraftyStats is an Etsy automation tool designed specifically to track competitor data. The tool gives you a comprehensive report of all the shops you track, every single day. You also get alerts whenever your rivals make changes in prices or introduce new products.
What’s included in the report? Insights on competitors’ shops, products, and keywords. Attractive data, such as price comparisons, best-selling products, and analysis on their conversion rates.
The crème de la crème of CraftyStats is the tool’s Chrome extension that gives you real-time insights on any store while browsing Etsy, making it even easier for you to carry out your comparisons!
6. EHunt
Pricing: Starts at $9.99/month
Free trial: Free plan available with limited features
Not sure who your competitors are? EHunt’s Shop Analyzer has a “Product” tab that lets you enter a keyword and search for shops that sell the product. You can use this to create a list of other Etsy stores that sell the same products as you do. They are your competitors.
Other features of EHunt include the ability to track your competitors’ store stats in real-time. You can view their prices, sales, estimated revenue, reviews, and even discounts (including the number of items currently on sale).
You can also see what keywords others are using, and how well each keyword is performing. EHunt also gives you info on the quality of the keywords, i.e. how relevant it is, and how many people have viewed it.
The data is updated every day, and is accurate.
7. Etshop
Pricing: Starts at $9.99/month
Free trial: Yes, but duration is unspecified
Etshop has two features that make competitor analysis easy. First is the Etsy Store Library that lets you find the stores that are killing it with their sales. You can enter any keyword you want, and the tool will give you a list of stores that sell the products and have attractive sales growth.
Since you already know these stores are doing well, you can analyze their stats and use that to inform your own Etsy marketing strategy.
Second is the Store Analyzer, which gives you a detailed look into the stats of a particular store. You can see their total sales, reviews, products, and their review rate at a glance. Additionally, you can also inspect the products they sell.
The neat thing about this feature is that it lets you filter their products based on whether it’s a bestseller, an Etsy pick, or contains a listing video. By taking a look at the products that fall under each category, you can get a better idea of what makes a product a bestseller or an Etsy pick.
Monitoring your competitors on Etsy will not only save you hours on market research, it will also give you valuable information that will help your own store grow. So, don’t make the mistake of skipping this step!